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P2E Director Todd Hunt and Ipswich Business Leaders kicked-off the Salvation Army’s Red Shield Appeal 2012 today at the Ipswich Breakfast Launch.
“We have been long-term supporters of the Salvos. P2E are proud to have hosted a table for this year’s kick-off. We donated a further $500 towards this year’s appeal,” said Mr Hunt
The Red Shield Appeal funds the many support programs coordinated by the Salvos and go directly to the people most in need. This year, they are aiming to raise $81.9 million nationally.
“It was an amazing event. We heard from people whose lives have been directly impacted by the outstanding services that the Salvos provide the community with.”
One presenter in his late 40s spoke about the impact alcoholism has had on his life. It cost him his marriage, his family and his career.
“To hear his story, what he had done and having to live on the streets was profound. The Salvo’s were the only group that took him in and helped him turn his life around. To see a grown man cry and struggle to tell his story, hit home with just how lucky we are.”
It was also an opportunity for the business community to dig deep and assist those in need.
“Business best practice goes further than simply focussing on solving business issues, we believe it’s also important to also recognise the issues happening within the community as a whole. It ultimately affects the business environment we operate in”.
Business donations such as P2E’s are vital in reaching these targets and securing the best possible outcomes for one million Australians in desperate need the Salvation Army’s help every year. The demand for Red Cross’ services is constantly increasing and the donations contributed by business and the wider community ensures their ongoing survival.